The original premise though was about the NIL giving bag schools an even greater edge over the non-bag schools. My point is that the NIL has less of an impact on the bag schools that it does for the non bag schools. To put it another way, if tomorrow Jeff Bezos earned another 10 billion dollars, it makes no functional difference to him. He already lives with unlimited money. It's just a number. If you or I get 10 billion, that's a life changer (I'm assuming you aren't a multi-billionaire). As you indicated, the bag schools are pretty much the only thing going on in SEC country. A recruit can already get as much free stuff as he wants. At a non-bag school (esp in major media markets) recruits suddenly have an opportunity to make money, where they didn't have before. If you are a poor broke kid and you have the option to either 1) go to school where you get illegal bags or 2) go to a school where you don't, unless you really, really love the non-bag school I totally get why you would choose option 1.
However, if the calculation becomes 1) go to school where you get illegal bags and can make $$$ of NIL or 2) go to non-bag school in major media were you can make legal $$ of NIL, you actually have something to think about. It's like being offered a job you hate at salary of $1 million or a job you absolutely love at 750k per year. Some people are all about the money, others are about the fit. In terms of CFB, that wasn't an actual choice until now.
And to paraphrase another poster, I'd much rather have god-status in Miami than Tuscaloosa. When the Canes are winning, S Fl goes bananas.
I understand the premise that it is now letting us do a bit legally. However it is going to open the floodgates around the south.
One, you’re assuming 100% of people and businesses in the south are currently giving bags, so there is zero growth in those markets. Places that may not want to do something illegal or know how to partake in it have free license to do so now. And Georgia’s players or Alabama’s players actually have some value as marketing tools, unlike our players in Miami.
Two, yes Miami is a big market but so is Atlanta, as mentioned before. Companies in Miami want pro athletes and major celebrities to endorse products. It is a pro sports town. Atlanta is a college football city. People like The Falcons or Braves, but they LOVE them some college football. That is ignoring other cities around the south with big alumni bases.
Three, you are not even touching on the social media aspect, which cares solely about follower numbers and has no geographic ties. Greg Rousseau has 13.8k followers. Brevin has 22k. Tate has 250k but he is kind of an outlier between being on Netflix and going to OSU.
Jamal Cook has 42k and Tyrique Stevenson has 15k, and they hardly play. Zamir White has 50k.
Patrick Surtain has 36k, Dylan Moses has 22k and has never posted. Jaylen Waddle has 97k and Najee Harris has 173k.
Obviously some of this is driven by the position or performance, but more of it is driven by larger student bodies, larger alumni networks, more fans equal more followers. More followers equals more marketing dollars from companies without regard for geography.
Yes we have an opportunity to have some action in the game, but that is a small amount compared to what players at state schools will have offered to them. I am just not buying that Miami suddenly is going to care and have tons of businesses spend money on this.