The absolutely incredible thing about this, if true, is how they've continuously made complete **** decisions to directly affect people in a front-running event city from...buying tickets.
Admin: "What do we need?"
Consultant: "We need people to buy more tickets."
Admin: "Yes, yes. Makes sense. Why do people buy tickets?"
Consultant: "Well, beyond the core 20k who'll go either way, the others have to be excited."
Admin: "Excited? Like orange carpets and a club like the Phins did?"
Consultant: "No, different crowd. These people just wanna be around for winning events to take pictures and be part of something popular."
Admin: "Oh, ok. Let's increase the Ad budget and social media, but hire ****** coaching staffs."
Consultant: "That's not what I..."
Admin: "Let's also get a fire extinguisher."