And it's not just the "best Saturday time slots" ... it begins this Fall with the Big 10 introducing "Friday Night Football". They will have Big 10 games on at least 9 Friday nights ... so no more "BC vs Wake Forest" on Friday nights. The P2 will first lock up all OTA (over the air) free national TV time slots, then the prime cable time slots. By 2026 any B12 / ACC regional game will be seen exclusively on Peacock streaming or some new ESPN XYZ streaming app ... only. The P2 games will regularly get 4-5 million viewers, and big brand matchups will be getting 10-15 million viewers, simply due to programming. The B12 / ACC will be getting 400,000- 600,000 max viewers per game. Media rights will plummet. So will recruiting.