(Regarding NIL deals) Thats just the thing though. When the wording came out with the new NIL laws, wording also contained was ‘of fair market value.’ I know that is obviously subjective, but seemingly, there can be a ‘cap.’
If an app owner or local business wants to advertise, using college athletes, what would he pay a person fair market value to be in an ad for them? If $1M?…great. $500K? Great. But fair market value for the NIL dollars invested has to be in play. That is part of the compliance of the whole thing.
I think, if the business’ were there, Miami kids are probably in a position to demand higher advertising payments than, for example, a town like Madison, WI. (i’m just using this college town as an example) The economy in a city like Miami is much higher and robust than smaller college towns.
I think NIL is still in its early stages. But it seems if Miami area business’ can get on board, not with UM’s help, but rather someone directly representing the kids, our local kids stand a chance to make significantly more than other kids from smaller towns. Because fair market value is probably higher in Miami than some podunk town in the middle of Soit’s Carolina, for instance.