First of all it is working. Did you see the class they landed last year? 3 5 stars and a ton of highly rated 4 stars and they finished third in their division. If you don't think a bunch of 17 year old kids are going to get swayed by that pitch then I don't know what to tell you. No, it wouldn't work on full grown adults like us, but on kids it works. Also, it is quite obvious that once they actually become playoff contenders they will be all over the media. That includes all of the players on the team. Penn State in NC contention gets much more media attention and player interviews then any other team due the to the fact that they could make history. Also, the documentaries or movies are not going to be 100% about the coach. Watch any documentary about a coach and there ends up being tons of interviews with his athletes. Finally, tons of kids will just do it for the culture. Being part of the first team to win with a black head coach can sway many kids even if they received no attention for it. Lets get back to nole tears. This tactic won't work for WIllie because no one actually thinks he has a chance of winning a natty.