Some of your best, most realistic work,
@DMoney. As I wrote to you elsewhere...
The heart of our program's issue is broader and probably deserves an entire article itself: we are currently a superficial program. We hire people who seemingly try to figure out their work on the job with limited humility or self-awareness. The result is currently a fake program.
I spent the offseason excited about the future based on
offseason data points (all we could analyze and discuss then) and consistently qualifying almost each post with "if these guys game plan and coach as detailed and specific as how they communicate, market and brand," we're going to do great things. Guess what: the season came around.
@DMoney mentioned how Manny is "attuned to analytics." From everything I can see, it seems shaky. I think Manny wants to
appear like he's into analytics. Going for a 2-point conversion down 14 near or into the 4th quarter is about the only real life example that stands out in my brain. The rest? It's about as far away from analytics as you can get. We were 89th in plays per game, 90th in yards per play, 130th in 3rd down conversion. We ran a 7 minute grind out drive when an opponent (FIU) was faking injuries to slow us down. So despite any basic metric saying to speed up our approach, we consistently got in plays late to an offense that could barely get going. There is nothing in evidence that backs up analytics-driven behaviors.
We market ourselves as a "cutting edge" program. Where is the evidence? Besides throwing on beach trash as uniforms and some Kinder-level extrinsic motivation and positive reinforcement with gameday jewelry, what do we do that's cutting edge? Our defense throws out some exotic blitzes, but then they become dull the 45th time we blitz a deep Safety from the boundary. Again, we want appear cutting edge without doing the work.
And, guess what happens when the entire program, because this isn't about only what we saw on the field this year,
has a culture of appearance > evidence? Well, you attract people and players with similar behavioral patterns. Or, worse, you model those behaviors for impressionable young players.
Early on this season, after I saw what I needed to see post-UNC, I wrote a post about returning to substance. The whole program will continue to float around until we prioritize action over talk, evidence over appearance and work over flash. Till then, I'll hang back in incredible disappointment that I thought some offseason data points might finally carry over into what counts: what we do on the football field. Once we get back to that, I'm up for whatever dancing, jewelry, and marketing we want to do. Can't sell a fake product forever - even if the target market is desperate on hope. As we have been.