I think you're looking at it from the wrong angle. These young men are SET once they get drafted R1...doesn't matter what they do in the league. (And we all know if they blow the $$$ they aren't set etc etc etc...but they had the $$$ to blow in the first place is the point I'm making)
It's having that multi-million dollar contract signed is what OSU and any football factory school is going to sell. They aren't selling whether they will BE SUCCESSFUL in the NFL, they are selling that they will almost assuredly be a high round pick in the NFL and get that life changing R1 contract.
We have to get to where we can sell kids on the fact that if you play for UM, you too will be drafted in R1 based on evidence that we churn out R1 players at your position.