LOL at complaining about the camp name and being caught up in "branding." The last HC was all about turning dumb phrases and hashtags. How'd that go?
And why the fck is Friday Night Lights, which was a TV show, and has nothing to do with Gainesville better than Paradise? The Gathering? That's priceless.
It's very similar to "The Opening". So far the list of attendees is underwhelming considering most of them are already committed. As Pete alluded to some kids are going to be flying in "under the radar" because they're committed doesn't exactly instill confidence this is a marquee event kids are excited to attend....at least not publicly anyway.