A good majority of the team don't think it's meaningless. Fans spending their hard-earned dollars to go to game don't think its meaningless. I don't think Iowa State players think it's meaningless. End of season records won't show it's meaningless. "Hey guys we fought and battled through off season conditioning, spring practice, summer workouts, and made it thru regular season 10-2, and we have a chance to finish season with first 11 win season since 2003, finally have some off season momentum this program almost never has, but nah guys I'm good. Yall go do your best! Go fight win! yipppee.."